A Sole Practitioner's Merger Journey
- Colin Simkin

- 4 days ago
- 4 min read
Updated: 14 hours ago
Stephen Jones, a seasoned Northern Beaches accountant recently shared his journey transitioning his accounting practice, offering valuable insights into how a thoughtful, well-guided approach can lead to a seamless and successful outcome.
Here’s a closer look at his experience, complete with lessons learned along the way.
The Challenge
This small suburban practice owner had built a solid operation that served his clients and team well for years. But things changed about five to six years ago when a couple of key staff left. Despite his best efforts, new hires didn’t work out, and turnover disrupted the workflow. Frustrations grew, and as retirement drew closer, it became clear he’d need a solution to secure his legacy and provide stability for the practice, his team, and his clients.
Choosing the Right Team to Lead the Process
When the time came to address his business needs, this practitioner reached out to Colin from ATL Network, a professional contact he had known for years through conferences.
“This wasn’t a cold call,” he said. “I’ve always seen Colin as a professional, highly knowledgeable, and genuinely connected to the accounting community.”
Rather than seeking a quick sale, he needed an expert who could facilitate a merger with a larger firm, one with resources to address the staffing challenges he faced. Colin’s deep relationships in the accounting industry gave him the confidence that he’d found someone who could deliver the right fit, not just any buyer.
The Practice Succession Workshop: A Clear Path Forward
Once he decided to move forward, he attended the Practice Succession Workshop. This proved to be instrumental in understanding the process and solidifying his decision to pursue a merger rather than a straight sale.
The workshop provided:
A clear understanding of the accounting market and current trends.
Practical insights into the steps involved in the succession process.
Confidence that Colin and his team could connect him with the right buyers while keeping the focus on compatibility and long-term success.
The Role of the Information Memorandum (IM): Setting Up for Success
A key element in the success of his transition was an effective, thorough Information Memorandum prepared by ATL Network. Far more than a standard list of financials, the IM highlighted every crucial detail, from the practice’s culture and location to staffing, giving prospective buyers everything they needed to make an informed decision.
“The IM exceeded my expectations,” he shared. “It required effort to compile, but the payoff was enormous.”
The response was immediate and impressive: 42 potential buyers showed interest. Colin personally met with seven strong candidates, thoroughly vetted each one, and brought the practitioner in only when the shortlist was finalised. The focus was unwavering: finding the right fit above all else.
Lessons Learned and Advice for Others
Reflecting on his journey, this practitioner offers practical advice for those considering succession:
Start early: If you’re even thinking about succession, the time to start is now. “I wish I’d begun five years earlier instead of waiting until I was two years out.”
Get your house in order: Organise your admin, clean up your data, and ensure you have clear, accurate processes in place. This foundation is essential for creating the detailed IM needed for the sale or merger.
Invest in preparation: "The time and effort required for the IM can be daunting but is essential. Once you’ve done the work upfront, the rest of the process flows much more smoothly."
The Result: A Seamless Transition
The merge exceeded his expectations in every way. Not only did the new partner meet all his goals, but the transition was also remarkably smooth.
“It felt like we just moved our desks and got back to work. Everything was handled so well that on day one, we picked up where we left off without a hitch.”
When asked about his experience with Colin and the ATL Network team, he didn’t hesitate: “Absolutely I’d recommend them. Working with Colin was the best decision I made, it was an excellent outcome both for my practice and the team that joined the merge partner.”
Key Takeaways
Build Relationships: Knowing your succession partner ahead of time can make all the difference. Relationships build trust and expertise.
Prioritise Fit Over Speed: A successful transition is about much more than selling your practice, find a partner that aligns with your values and goals for your team and clients.
Focus on Preparation: A robust, story-driven IM is critical to attracting the right buyers. Take the time to do it right.
Don’t Wait - Start Now: Whether your transition is five years out or fast approaching, starting early sets the stage for a smoother process and better results.
Ready to Plan Your Practice Succession?
Whether you’re preparing to sell your practice or planning for a seamless retirement transition; take advantage of these key resources to position your practice for exceptional results:
Register for Our Practice Succession Workshop
Gain actionable strategies and share insights with peers while refining your plans for a smooth and successful transition.


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